Webinar: Sustainable food systems through value chain approaches

02 Jun 2022, 10:00-12:00
Online

Evidence from science & practice

Webinar: Sustainable food systems through value chain approaches

The event, organised by the sister project Contract 2.0 in the framework of the #EUGreenWeek2022, aims to exchange knowledge and experiences on sustainable food systems through value chain approaches to support the integration of agri-environmental measures in agricultural production and the upstream food industry.

The first part of the webinar will present preliminary study results exploring consumer preferences for biodiversity-friendly products. The second part will showcase best practice examples of successfully integrating nature conservation measures into the value chain.

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Agenda

10.00
Start & WelcomeChristine Hamon, DEUTSCHER BAUERNVERBAND (DBV)

10.20
Introduction to Contracts2.0Edward Ott, LEIBNIZ CENTRE FOR AGRICULTURAL LANDSCAPE RESEARCH (ZALF)

10.20
Are product labels a suitable instrument to promote biodiversity and ecosystem services? Results of a consumer survey – Bettina Matzdorf, LEIBNIZ CENTRE FOR AGRICULTURAL LANDSCAPE RESEARCH (ZALF)

10.50
Land Stewartship agreements in Spain to promote biodiversityInés Gutiérrez Briceño, UNIVERSITY OF MADRID (UAM)

11.00
Valorising sustainability performance in the food sector: examples and a joint initiativePatrick Trötschler, LAKE CONSTANCE FOUNDATION (LCF)

11.15
Farming for Biodiversity – A marketing programme to promote biodiversity in agricultural production – Lukas Wortmann, WWF & Malena Jakober, EDEKA (tbc.)

11.35
Q & A

11.55
Wrap up

12.00
End of Event